SMPR_2
Sometimes the quickest path to success is the most unconventional.

That’s how we see things at SMPR.

25000
Happy Customers
10200
Cups of Coffee
50680
Miles Traveled
39200
Toasts Made

Who Is SMPR?

We’re a national company with boots (and stilettos) on the ground in Texas and California, but our approach is unlike most. We believe in providing one all-inclusive package of services without any unexpected charges or hidden fees. We have relationships with writers and media outlets the world over and understand how to give them what they need to tell the most compelling story.

Each member of our talented team brings a unique skill set to the party and we select only the best for every project. That’s when the magic happens.

Because sometimes the path to success is also paved with candy.

And guarded by unicorns.

Services

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

SMPR_2

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Media services include:

+ Message development

+ Press materials

+ Media relations

+ Media training

+ Media buying

+ Crisis management

 

Social media services include:

+ Development of guidelines for companies and organizations

+ Creation of a social program and footprint

+ Content development

+ Social media platform management

+ Engagement campaigns and promotions

+ Ad creation and buying

 

Brand services include:

+ Brand book development, inclusive of coordination of all elements

+ Communication guidelines

+ Announcement programs

+ Internal and external program deployment kits

 

Launch services include:

+ Strategy development around product launches or rebrands

+ Grand opening programs inclusive of media relations, marketing & events

+ Assistance in product placement

+ Influencer introductions and relations

 

Marketing services include:

+ Content creation

+ Email marketing campaigns

+ Newsletters creation and management

+ Direct mail

 

Community relations and networking services include:

+ Non profit partnerships

+ Influencer relations

+ Strategic alliances

+ Local community relations including schools, organizations and associations

Experience

Unit Skin Studio

Unit Skin Studio

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Expressions Home Gallery

Expressions Home Gallery

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Artists + Architects

Artists + Architects

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The Ride House

The Ride House

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Reilly’s Whiskey

Reilly’s Whiskey

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Five Sixty by Wolfgang Puck

Five Sixty by Wolfgang Puck

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Dallas Symphony Orchestra Gala

Dallas Symphony Orchestra Gala

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Republic Property Group

Republic Property Group

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Meet the Talent

Jenifer Strauss

Jenifer is a multi-talented marketing and public relations professional, who brings more than 15 years of marketing experience to the company and her clients. Pairing strategic marketing campaigns with ambitious public relations plans, Jenifer has successfully launched brands and products in markets throughout the U.S. She is experienced in conceptualizing, creating, and implementing innovative strategies for a broad range of clients including culinary, beauty, retail, lifestyle, business, and real estate, among others. Jenifer utilizes her vast network to reach target audiences and consistently broadens her clients’ influence with the goal to minimize costs and increase profitability and exposure.

Prior to SMPR, Jenifer was a real estate executive with Republic Property Group and was instrumental in the development of Lake Forest, a Dallas high-end residential community. Upon completion of the project, she saw the opportunity to take the aspects she enjoyed most (marketing, public relations and event planning) and venture out on her own to create Strauss Marketing – PR.

She’s also very involved in her community, and has organized, chaired, and raised funds for numerous non-profit and community organizations that are close to her heart.

Jenifer splits her time between Dallas and Los Angeles with her two dogs, Stella and Sophie.

Nicki Patel

With a strong background in consumer, lifestyle, and corporate public relations, Nicki brings a wide breadth of expertise to the SMPR team, where she works on a variety of accounts from internationally recognized chefs to luxury fashion brands, as well as marketing products at a local level.

Her skill and passion lies in coordinating communication campaigns across various platforms to create engaging content for social media channels. Nicki has been successful at taking traditional press materials and converting them into multimedia formats to garner press coverage in new and measurable ways. She has also been successful at bridging new partnerships to create innovative ways to communicate a brand’s message.

Prior to SMPR, Nicki’s experiences included time at Edelman where she worked on corporate accounts including MetroPCS, The Boy Scouts of America, Project Management Institute, Dickies, and OMGPop. Before that, she worked as an Information Technology Consultant at Protiviti in Dallas, TX where she spent time evaluating client businesses and working with strategy teams to find new efficiencies in technology business processes. Nicki holds a Management Information Systems (MIS) degree from the University of Texas at Austin, and resides in Las Colinas, Texas with her husband and their dog, Pixel.

Ashley E. Rodgers

Ashley has a wealth of experience in media relations, event planning, promotional development, and community outreach. She has developed and spearheaded PR and social media campaigns for hospitality, tourism, the arts, large-scale public festivals, and non-profits alike. Ashley began her public relations career at Wagstaff Worldwide, a leading hospitality PR firm, where she worked with brands both large and small, including the State of South Australia, The Ritz-Carlton, JW Marriott, Wolfgang Puck, The Wine Institute of California, and Fresh & Easy Neighborhood Market.

Prior to joining Wagstaff, she was the director of special events and marketing at The Buffalo Club in Santa Monica, where she planned and produced high-profile corporate and celebrity events.

From there she went on to open her own public relations consulting business, which led to heading up the SMPR California office where she calls on her diverse professional background to implement the most successful PR campaigns possible for each client.

She is a board member on the Culver City Cultural Affairs Foundation and an active volunteer with Habitat for Humanity. Ashley holds a bachelor of business administration in accounting from Texas Tech University. She resides in Culver City, California with her dog Ollie G.

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8560 W. Sunset Blvd Suite 500 West Hollywood, CA 90069 424.274.4732